Guerrilla Marketing, effective and inexpensive marketing tactics
Experts widely agree that companies should actually look to increase their marketing during a recession or during times such as the one we are facing now because of the Coronavirus. Why? Because companies who do marketing now will typically come out of the downturn or difficult times ahead of their competitors who cut back or completely stopped marketing because they are top-of-mind to the target market and have been focused on building brand awareness and defining their message.
Guerrilla Marketing is an effective, low cost marketing method that many small businesses can use to reach their market that will enable them to hit the ground running when the bad times are over. Joe Walker Marketing Services is going to provide this presentation/workshop to discuss some of these methods and also open the floor up for a Q&A to give Chamber members a chance to potentially build some collaboration using guerrilla marketing.
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